BY 2028, ONE OUT OF EVERY THREE FOOD JOINTS IS PROJECTED TO BE A QUICK-SERVICE RESTAURANT (QSR)
The Quick-Service Restaurant (QSR) sector in India is undergoing a significant transformation, expected to claim nearly 29% of all food joints by 2028, marking a substantial increase from 19% in 2018. This surge underscores a growing preference for convenient, affordable dining options, especially among the millennial and Gen Z demographics. Key players like Domino’s Pizza and Devyani International, renowned for brands like KFC and Pizza Hut, are aggressively expanding their presence nationwide. Domino’s Pizza has already surpassed 2,000 stores, illustrating robust consumer demand and operational scalability. Devyani International, with strategic additions of 251 new stores in FY24, continues to strengthen its market foothold.
Technological advancements such as drone deliveries and automated kitchens are reshaping the QSR landscape, enhancing efficiency and customer satisfaction. Despite challenges like high real estate costs and fierce competition from over 400 QSR brands in India, the sector anticipates a promising growth trajectory with a projected 19% compound annual growth rate (CAGR), reaching a market size of USD 15.1 billion by 2028. This growth is driven by rising disposable incomes, rapid urbanization, and the increasing adoption of online food delivery services.
Innovative dining experiences tailored to local tastes, along with strategic marketing campaigns, are key strategies for QSR brands to maintain competitiveness in a dynamic market environment. However, navigating operational challenges and maintaining consistent quality across diverse franchise networks remain critical. As the industry continues to evolve, QSRs that embrace technological innovation and consumer-centric strategies are best positioned to capitalize on emerging opportunities and drive future growth in India’s vibrant foodservice landscape.
ABOUT PRESTAIR SYSTEM
Established in 1982, Prestair Systems LLP is a leading manufacturer of commercial kitchen equipment. Specializing in designing and producing high-quality and durable solutions, we cater to restaurants, hotels, and various food service establishments. Known for our commitment to innovation and excellence, we are a trusted partner for businesses seeking reliable kitchen equipment solutions.
Prestair Systems specializes in providing high-quality food service equipment solutions. Their offerings cater to commercial kitchens, ensuring efficiency and reliability in food preparation and service. Prestair Systems products are designed to meet the rigorous demands of the food service industry, emphasizing durability and performance. Whether it’s for restaurants, hotels, or other hospitality establishments, Prestair Systems aims to enhance operational efficiency and customer satisfaction through its innovative equipment solutions.
Keywords: Quick-Service Restaurants India, QSR market growth, Domino’s Pizza India, Devyani International brands, Fast food trends, Restaurant industry India, Urbanization dining preferences, Online food delivery services, Technological innovations restaurants, Millennial dining habits